Beretta

In the early 1990s Beretta added to its traditional sporting guns production a complete line of hunting apparel and accessories, clay target shooting and outdoor sports items which rapidly earned it a reputation for high-tech content and understated elegance. The first Beretta Gallery was inaugurated in New York in 1995. Other galleries were opened in Dallas, Buenos Aires, Paris and Milan. In December 2005 a new Beretta Gallery in the centre of London was opened.

The Beretta Clothing & Accessories line is sold in leading gun shops in Europe and America, and also through the Shop in Shop chain, specialized outlets designed specifically to accommodate large exclusive Beretta showrooms.

Beretta has been supplying firearms to the Armed Forces and Police Corps of Italy and numerous other countries for many years.

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